Delivery & Operations
Hands-on marketing that turns the plan into results
Paid ads, SEO, CRM and email, and social content planning, managed by a team that knows why each piece is there. Every channel is tied back to your strategy and your numbers.
When the plan is there but the doing isn't
Most marketing doesn't fail at the planning stage. It stalls when there's no time, skill or consistency to carry it out.
Ads on autopilot
Campaigns are running, but nobody's checking what they cost against what they bring in.
Search traffic flatlining
Your website should be finding customers, but it isn't showing up when they look.
A database going cold
You have contacts and a CRM, but emails go out when someone remembers.
Social posting on the fly
Posts are written the morning they go out, with no plan behind them.
What we deliver
Four channels, one joined-up approach
Take one service or combine several. Either way, each one is planned around the same goals, so your channels work together rather than as individual efforts.
Paid ads
Campaign setup and ongoing management, with regular optimisation, testing and remarketing, all tracked through to leads and sales.
You getAd spend that's accountable, and a clear view of what each channel returns
SEO optimisation
Technical audits, on-page optimisation, keyword and topic planning, and local search including Google Business Profile. Content and link building through trusted partners.
You getA website that shows up when the right people are searching
CRM & email marketing
Automations set up on the platform you already use, then ongoing campaigns that keep your database warm and moving towards a sale.
You getA database that works for you, rather than sitting still
Social content planning
A monthly content planner with post ideas, captions and clear briefs for your designer, built around your audiences and what's coming up in the business.
You getA month of content planned and ready for your team to create and post
How it works
From first look to monthly results
Delivery always starts from a clear picture of where you are. If you already have a strategy, we build from it. If not, we start with an audit.
Audit
A one-off audit and discovery of your channels, data and goals, if you don't have a strategy in place yet.
Set up
One-off projects that get the foundations right: tracking, CRM automations or a social media strategy.
Manage
Ongoing monthly delivery across the channels you choose, by specialists who know your business.
Review
Monthly reporting on what's working, what isn't, and what we'll change next.
Three levels of monthly support
Steady, well-run channels: regular checks, optimisation and a clear monthly report.
Everything in Essentials, with more frequent optimisation, testing and a monthly review call.
Everything in Growth, with weekly optimisation, a live dashboard and closer partnership with your team.
Every package is scoped after a short intro call, so you only pay for the channels and level of support you need.
Is this right for you?
You'll get the most from it if:
- You know where you're heading, or you're happy to start with an audit
- You want marketing done properly, without hiring a full in-house team
- You can invest at least £1,500 a month per platform in ad spend, if paid ads are part of the plan
- You have someone to create visuals, or are happy for us to brief a designer
No strategy yet? Start with the Clarity Method.
Specialists, led by strategy
Delivery is carried out by a small team of trusted specialists, led and quality-checked by Literally Marketing. You get the depth of a specialist without losing sight of the bigger picture.
Literally Marketing streamlined everything, in a methodical way, but not before taking time to fully understand how our business works and what we were hoping to achieve. The team managed to cut wasted spend, and drive far more relevant, high-value traffic to our most profitable products. They delivered everything within the agreed timescale and with clear explanations throughout. The whole team went above and beyond to ensure we were happy and understood each step.
David Watt, Owner, Breathable Space
Questions people usually ask
Do I need a strategy first?
If you already have one, we'll work from it. If not, we start with a one-off audit and discovery, so delivery is aimed at the right goals from day one.
Can I choose just one service?
Yes. Many clients start with one channel and add others later. Combining them helps each one perform better.
Is there a minimum ad spend?
For paid ads, we recommend at least £1,500 a month per platform. Below that, there isn't enough data to optimise properly. Ad spend is paid directly to the platform.
Do you create visuals or write content?
We plan the content and write captions and briefs, but we don't produce visuals. For SEO content and link building, we work with trusted partners.
Which CRM and email platforms do you work with?
Most of the main platforms. We'll usually work with the one you already have, rather than asking you to switch.
Ready to get it done?
Book a short intro call to talk through your channels, or take the free Clarity Scorecard to see where to focus first.